The idea of making pickups in Italy came up more from the day-dream of a boy who, having lived few years in California had met so many men in that trade, than from a real business plan.
It was 1978 when I bought a mechanical winding machine and got down to experiment with pickup making. In 1983, at first exhibition at the fair of musical instruments in Milan (SIM), I was contacted by formerly EKO product manager Remo Serrangeli who was interested in my products but, above all, in my innovating ideas and gave me the opportunity to get in touch with a manufacturer that was them unrivalled in Europe.
My loyal schoolmate Fabio Pucitta and I , tried to put together my experience as bass player and craftman and his skill in electronics. After a number of sleepless nights spent on tests, within a few months we took our courage in both hands and went to the Frankfurt Musik Messe carrying along a Maton bass and a Stratocaster, both fitted with prototypes of our active pickups.
There we made acquaintance with the greatest and most renowned manufacturers of the time.
When we came back to Italy, we knew that we had made products to improve, but we also felt that we were on the right way.
I remember the following time was exciting and creative, also thanks to EKO whose vast orders enabled us to proceed from a phase of experiment and handicraft to industrial level.
Doctor Antonio Pio Anzalone , formerly 3M Area Chief for Central and Southern Italy, helped us quite a lot in optimizing the production runs; after allm we were just promising boys of 27, obviously lacking experience… This is how Magnetics® pickups were born !!
As a matter of fact, the following Frankfurt Musik Messe in 1984, the whole professional line of EKO guitars and basses was equipped with our pickups and the commercial reply that we got was as immediate as unexpected:
we came back to Italy with so many orders that we were forced to work until late at night, teamed by up to 15 workmen, bowing our heads on bobbins to wind and electronic circuits to solder!
In the following years my dear friend and partner Fabio decided to pursue different plans and I carried on alone the business of Magnetics® pickups which were gaining ever increasing acceptance, so that Maton , Aria , Rockinger , Duesenberg , Lag , Manne , Laurus , Valley Arts and a host of small dimensioned firms all over the world began to use out items as standard equipment.
Stanley Clarke , Jaco Pastorius , Alphonso Johnson , Ronny LeTekro , Gigi Schiavone , Paul Weller , Fabio Cerrone , Mauro Dolci , Piero Montanari , Massimo Moriconi , Stefano Scoarughi , Piero Fabrizi , Lorenzo Feliciati , Maurizio Perfetto , Julius Farmer , Ricky Portera , Michele Ascolese and many more pro musicians all over the world have relied upon our skill and experience in pickup manufacture.
Later on, the production has been extended to passive pickups as well, and everything you find in this site, is the withness of 23 year work and application in the production of electromagnetic pickups for bass and guitar.
Special tanks to my close friend Alberto Canini for full support during last 25 years in Magnetics™ Onboard Preamps development.
It was 1978 when I bought a mechanical winding machine and got down to experiment with pickup making. In 1983, at first exhibition at the fair of musical instruments in Milan (SIM), I was contacted by formerly EKO product manager Remo Serrangeli who was interested in my products but, above all, in my innovating ideas and gave me the opportunity to get in touch with a manufacturer that was them unrivalled in Europe.
My loyal schoolmate Fabio Pucitta and I , tried to put together my experience as bass player and craftman and his skill in electronics. After a number of sleepless nights spent on tests, within a few months we took our courage in both hands and went to the Frankfurt Musik Messe carrying along a Maton bass and a Stratocaster, both fitted with prototypes of our active pickups.
There we made acquaintance with the greatest and most renowned manufacturers of the time.
When we came back to Italy, we knew that we had made products to improve, but we also felt that we were on the right way.
I remember the following time was exciting and creative, also thanks to EKO whose vast orders enabled us to proceed from a phase of experiment and handicraft to industrial level.
Doctor Antonio Pio Anzalone , formerly 3M Area Chief for Central and Southern Italy, helped us quite a lot in optimizing the production runs; after allm we were just promising boys of 27, obviously lacking experience… This is how Magnetics® pickups were born !!
As a matter of fact, the following Frankfurt Musik Messe in 1984, the whole professional line of EKO guitars and basses was equipped with our pickups and the commercial reply that we got was as immediate as unexpected:
we came back to Italy with so many orders that we were forced to work until late at night, teamed by up to 15 workmen, bowing our heads on bobbins to wind and electronic circuits to solder!
In the following years my dear friend and partner Fabio decided to pursue different plans and I carried on alone the business of Magnetics® pickups which were gaining ever increasing acceptance, so that Maton , Aria , Rockinger , Duesenberg , Lag , Manne , Laurus , Valley Arts and a host of small dimensioned firms all over the world began to use out items as standard equipment.
Stanley Clarke , Jaco Pastorius , Alphonso Johnson , Ronny LeTekro , Gigi Schiavone , Paul Weller , Fabio Cerrone , Mauro Dolci , Piero Montanari , Massimo Moriconi , Stefano Scoarughi , Piero Fabrizi , Lorenzo Feliciati , Maurizio Perfetto , Julius Farmer , Ricky Portera , Michele Ascolese and many more pro musicians all over the world have relied upon our skill and experience in pickup manufacture.
Later on, the production has been extended to passive pickups as well, and everything you find in this site, is the withness of 23 year work and application in the production of electromagnetic pickups for bass and guitar.
Special tanks to my close friend Alberto Canini for full support during last 25 years in Magnetics™ Onboard Preamps development.
